Top 10 Canadian Life Insurance Companies 2014

top10 companies 1

Last year, based on findings from Financial Post Business Magazine in June 2014, LSM Insurance is releasing its list of The Top 10 Life Insurance Companies for 2014.

Not much has changed from last year. Great West-Life Co. still has the top spot, followed by Manulife Financial, Sun Life, and Industrial Alliance in the top four. A slight movement has happened in the middle and the bottom of the list, with SSQ Life Insurance overtaking Standard Life one spot and La Capitale reversing positions with RBC by one position.

Another trend we noticed is a significant reduction in revenue across the board compared to last year, with most companies going down at least $1 million from where they were in 2013. Plus, the gap between leader Great-West Life and its next closest competition remains as significant as it did in 2013.

There are no new companies on the list, just a reorganization among the previous year’s top ten.

Company Revenue (000s)
Great-West Life Co. $26,446,000
Manulife Financial $18,672,000
Sun Life Financial $13,874,000
Industrial Alliance $6,023,000
Desjardins Financial Security $3,535,700
SSQ Life Insurance Co. $2,072,800
Standard Life Financial Inc. $1,781,475
LA Capitale Civil Service Mutual $1,721,352
RBC Life Insurance Co. $1,004,498
Empire Life Insurance $906,212

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  • joanne
    January 26, 2016 at 10:16 am

    How much is whole life insurance like say $100,000.00 I’m 42 female never smoked never drank never did drugs. Healthy other than asthma which only acts up once in a while. Thank you

    • LSM Insurance
      January 26, 2016 at 10:56 am

      Thanks for the note. I just sent you an email.

  • Dave
    August 21, 2014 at 11:39 am

    What a good idea to post this list. Thanks for sharing, great idea!

    • LSM Insurance
      August 21, 2014 at 2:45 pm

      Thanks Dave. I’m glad you found the list useful.

  • Harpinder Sandhu
    June 12, 2014 at 3:31 pm

    i recently passed my LLQP exam.I want to join insurance industry from where should i start
    i want to work full time is their any company which pay you initially for some months


    • LSM Insurance
      June 12, 2014 at 3:54 pm

      Harpinder, you may want to consider starting with a career agency where you sell their in-house plans. Some of these companies have a base salary for the first 12 months or a draw against future commission

  • J. K.
    November 27, 2013 at 6:05 pm

    How much is $300,000 Term 10. I’m 49

    • LSM Insurance
      November 27, 2013 at 9:14 pm

      Hi JK,

      That depends on your age nearest age and the amount of coverage.