Primerica Life Insurance Company

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CEO: John A. Adams

AM Best Rating: A+ (Superior)

Total Assets: $2.708 billion

Net Income: $85 million

Net Premiums Written: $82.757 million

Financial Size Category: X ($500 million to $750 million)

FSR Outlook: Stable

Best’s Issuer Credit Rating: aa-

ICR Outlook: Stable

As of Date: 06/18/13

Organization Type: Stock

Specialty Lines of Business: Term Life Insurance

Marketing Type: Exclusive/Captive Agent


Primerica Life Insurance Company
2000 Argentia Road, Plaza 5
Suite 300
Mississauga, Ontario
L5N 2R7

Toll Free: 1-800-387-7876
Phone: 905-812-2900
Fax: 905-813-5310

Web Address:
Email Address: N/A

* Info courtesy of AM Best’s Key Ratings Guide 2013

Primerica Canada, offers debt eliminating and insurance solutions to individuals and families across the U.S., Canada, Puerto Rico and Spain. It has about six million customers and more than 100,000 representatives worldwide.

Products offered by Primerica Canada include life insurance, debt consolidation loans, and mutual fund investments.

Primerica’s Financial Needs Analysis (FNA) is aimed at helping families devise a clear view of their current financial situation, and offers personalized solutions in order to avoid debt accumulation and secure their financial future. Utilizing FNA is Primerica’s main advantage over other companies, meaning that their agents and representatives work closely with their clients to understand their clients’ individual needs and provide the best solutions.

Primerica Canada also helps the younger generation to better understand how insurance products work, and educates them on how to plan ahead in order to secure their financial future.

Primerica has been a leader on the technological front, an area where many insurance companies are sorely lacking. Primerica began using Palm based applications in 2005. They than began allow their salesforce to obtain insurance quotes and file life insurance applications electronically. In November of 2011, Primerica released the Primerica App, which allows representatives to provide insurance quotes to clients without the need for online connectivity – once again a feature not provided by most Canadian insurance carriers.

News about Primerica Canada Life Insurance

LSM Insurance is an independent Life Insurance Brokerage and is Not Directly Affiliated to Primerica Life Insurance Company.

Call us: 1-866-899-4849

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Primerica Canada Life Insurance Policies


1. Preferred available on Term plan
2. Term 35 policy available


1. No conversion feature
2. Term 10 policy poorly priced at many age levels

1 year stock chart for Primerica Inc.

The above stock charts are for the parent company, Primerica Inc. of which Primerica Canada Life Insurance is a subsidiary. These stock charts are for informational use only and are meant to reflect the current financial well-being of the parent company.

LSM Primerica Policy Reviews

One Comment

  1. […] other insurers offering Term 30 policies in Canada include Assumption Life, BMO Life, Co-operators, Primerica Life Canada and Unity Life. Industrial Alliance also introduced a very unique Pick-a-Term policy that allows […]

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Head Office: 2900 John Street Suite #302 Markham, L3R 5G3
Office 1-866-899-4849, 905.248.4849 Fax 905.300.4848

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