RBC Insurance Drops a Number of Products from its Line-up

Going Down by Joshua Williams
Low interest rates
see insurance companies
cutting back.
Photo  by Joshua Williams

RBC Insurance has removed five living benefit plans and two life insurance plans from its product line-up, reports Investment Executive.

The decision was apparently reached by RBC Insurance following an internal review of their processes, including its insurance portfolio, pricing, operations and distribution.

Already eliminated, as of June 23, 2012, were the following living benefit plans:

  • Long Term Care
  • Critical Illness Recovery Plan Level Premiums to age 100
  • Critical Illness Recovery Plan Level Premiums to age 75 pay to age 65
  • Critical Illness Recovery Plan Return of Premium on surrender/expiry riders
  • Quantum (a disability product)

RBC has also axed its Term 100 and Universal Life plans -- no longer selling them through third-party channels.

"Evolving client and shareholder expectations, as well as increased regulatory requirements and the economic environment," were given as reasons behind the change, according to a statement released by the company.

These aren't the only changes RBC has in store for its customers, an internal company newsletter, uncovered by Investment Executive, states RBC Insurance will be increasing the rates on its level cost of insurance for its Term 100 and RBC Universal Life products already in the market.

RBC is only following a trend already begun by many other life insurance companies that don't want to take on long-term insurance plans when Canada is facing historically low interest rates.

LSM Insurance Take: The elimination of these products is disappointing but its an unfortunate reality that many carriers are finding these plan unprofitable.  They continue to offer a very competitive Term 10 and Term 20 policy.  The plan is available with preferred and standard rates and is priced number one at many age and coverage levels.  RBC Insurance is one of the few insurance carriers to offer their products through brokers, captive agents and direct via its website and call centre.

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4 Comments

  1. Lloyd 04/16/2013 at 3:55 pm

    How come RBC scrapped so many of their product: I would like really like to see a Term 30 plan any chance that might become available?

  2. LSM Insurance 04/16/2013 at 4:23 pm

    Thanks for the note Lloyd. RBC and many of the Life Insurance companies in Canada are having challenges with historically low interest rates and Guaranteed Permanent policies. Some companies raised rates others exited the market all together.

    BMO Insurance, Transamerica, Foresters and Industrial Alliance all have Term 30 plans.

  3. Rhonda 09/01/2013 at 3:37 am

    Does RBC offer a Participating WL plan. I’, … looking for $50,000 of coverage

  4. LSM Insurance 09/01/2013 at 3:38 pm

    Thanks for the note RBC does not offer a Participating Whole Life plan we do work with several carriers who do and will send you an email now. Regards, LSM Insurance

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