LS Mutual Becomes Humania Assurance Inc.

Humania assurance logo
 

With 75 years in the business behind them, LS Mutual has changed its name to Humania Assurance Inc. 

“This rejuvenation process was driven by a desire to give the company a more modern, bilingual name that better evokes the human values that guide the company and the health insurance products that characterize it,” says Humania's president and CEO, Richard Gagnon.

The name LS Mutual will remain a part of the newly named company as the name of the management corporation that owns all of Humania Assurance Inc. and groups together the 100,000 members insured by the insurance company.

Gagnon also revealed that this important decision was driven by many consultations — particularly among staff and representatives in a survey conducted a few months ago.

LSM's Take: Humania Assurance Inc. is now a new entrant in Canada's increasingly competitive No Medical Life Insurance Market. Canada Protection Plan, underwritten by Foresters, is a major competitor in the market and has recently increased its maximum limits on its no-medical plan. Assumption Life and Industrial Alliance also have very strong No Medical Life Insurance products. Humania works exclusively with brokers and will provide strong competition to carriers like BMO Insurance and Manulife Financial who are trying to bypass the broker and sell their plans direct to the public.
 

Canada's Lowest
Life Insurance Rates

Amount:
Sex: Male Female
Smoker: Yes No
Name:
E-Mail:
Telephone:
Year of birth:

Get our NEWLY updated
Insiders Guide To Buying
Life Insurance FREE

with each quote request.

life insurance testimonials
It's been a pleasure having LSM Insurance handle our family's insurance needs. We look forward to working with them in the future. (1 of 82)

Leave a Reply

 

3173 Bathurst Street, Toronto, ON M6A 2B1
Head Office: 2900 John Street Suite #302 Markham, L3R 5G3 Toronto, Ontario
Office 1-866-899-4849, 905.248.4849 Fax 905.300.4848


© LSM Insurance Services Ltd. 1998-2014 | All Materials




Chantal Marr Quoted in the Boston Globe

Chantal Marr was recently quoted in the Boston Globe...

Close