Equitable Life Insurance Company of Canada
Back to listPresident & CEO: Ronald E. Beettam
AM Best Rating: NR-5
Assets: $2.8 billion
Premiums Written: $580.4 million
Address:
Equitable Life Insurance
One Westmount Road North
Waterloo, Ontario
N2J 4C7
Toll Free: 1-800-265-8878
Phone: 519-886-5110
Fax: 519-883-7404
Web Address: www.equitable.ca
Email Address:
* Info courtesy of AM Best's Pocket Key Ratings Guide 2012 & Equitable Life's 2011 Annual Report.
As one of Canada’s top 15 life insurers, Equitable Life Insurance Company of Canada is one of the largest independent mutual and life insurance companies in Canada. For over 80 years it has provided its customers with not only financial protection but long-term ongoing stability and effective relationships. As a progressive and competitive organization, the firm is committed to providing the best possible and most suitable products to its policyholders. Having no shareholders, the policyholders are eligible for company dividends.
Individuals are offered life and health insurance such as participating, whole life, term life, and critical illness insurance. Retirement planning, commercial mortgages and savings services are also offered to individuals, tailored to their requirements. For small and medium-sized businesses, Equitable Life offers group benefits which include accidental death and dismemberment coverage, dental care coverage, short/long-term disability, and out-of-province/country travel assistance. Group savings vehicles and retirement services are available as well.
They offer competitively priced Term Plans, which are available in 10 and 20-year renewable and convertible policies. The 10YRCT provides level life insurance protection with guaranteed rates renewing every 10 years, while 20YRST provides the same protection every 20 years. Equitable Life enhanced their Participating Whole Life plans in February of 2012 and have one of the best plans on the market. Participating Whole Life Sales in Canada have risen with the rash of price increases on Level Cost Universal Life plans. Moreover Equitable's plan is sold by mutually owned company so the policy holder is truly a part owner in the company.
Equitable Life operates in provinces from British Columbia to Ontario, in the Atlantic provinces, and since 1982, in Bermuda.
Equitable Life Insurance Company of Canada News
- 04/09/2013
Term Life Insurance: Which Companies Offer Preferred Rates?
- 10/18/2012
Children’s Life Insurance: Is It Worth It?
- 10/11/2012
Why Are Whole Life Sales Gaining Momentum in Canada?
- 09/21/2012
Canadian Critical Illness Comparison Chart
- 07/31/2012
Critical Illness Insurance: Term to 100
- 11/15/2011
Equitable Life of Canada’s Life Insurance Policies
- 09/13/2011
Life Insurance: Costco and Manulife Financial
- 09/04/2011
Critical Illness Plan for Children
- 08/24/2011
50 Plus Life Insurance
- 07/25/2011
Equitable Life Announces Improvements to Equiliving Critical Illness Product
- 07/19/2011
Affordable But High Quality Term Life Insurance Policies in Canada
- 06/07/2011
Equitable Life Universal Life Insurance Solutions
- 05/15/2011
Comparing 10, 15, and 20-Year Term Insurance Rates
- 04/24/2011
Term 100 Policies in Canada are Under Pricing Pressure
- 04/19/2011
Equitable Life Participating Whole Life Insurance: Equimax
- 02/22/2011
Understanding Decreasing Term Life Insurance
- 01/10/2011
Term Life Insurance Update: Equitable Life Lowers Rates
- 12/12/2010
Bank of Montreal’s Mortgage Life Insurance Policy
- 10/17/2010
TD Insurance’s Business Credit Life Insurance
- 10/16/2010
Equitable Life Group Insurance Dental Benefits
- 09/13/2010
Life Insurance in Canada: Smoker versus Non-Smoker Rates
- 08/05/2010
Five Reasons to Deal with Equitable Life
- 04/23/2010
A.M. Best Ratings for 2009-2010
- 04/02/2010
Life Insurance Policy Fees
- 07/09/2008
Equitable reprices term plans
Equitable Life Insurance Company Policies
Pluses
1. They have very competitive prices on their Term 10 and Term 20 plans, especially in higher face amounts.
2. Their Universal Life policies have a wide variety of investment options and cost of insurance options.
Minuses:
1. They do not offer Disability Insurance.
2. They do not offer a Term 30 policy.

[...] in their target markets. They have also discontinued their term conversion credit program. Equitable Life will continue to honour conversion credits for previously issued [...]